Marketing, Portal, Print

Print Management for Franchise Businesses

0 minute read

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As a franchisee, would you love an online ordering portal with all your print products ready to order in just a few clicks?

Or, as a franchisor, would you love to keep consistency across all your franchisees with everything they print, the quality they receive and the prices they pay?

At The Personal Print Portal, we are on a mission to make print management effortless, especially for franchise companies!

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But how do we help you?

As a franchisee, do any of these hassles look familiar?

  • Faffing with loads of different printers (one for flyers, another for banners, etc.)
  • Let down on brand consistency (colours, paper stock, etc.)
  • Random pricing with no bulk discounts
  • Your bookkeeper (or you!) on your back struggling to reconcile all your print orders
  • Never offered credit terms

And, at Head Office (you, as the franchisor), do any of these touch a nerve?

  • Franchisees constantly needing approval on artwork and print runs
  • Outsourced printers repeatedly ignore/fail on brand guidelines
  • A lack of ability to help franchisees with their print
  • Too much time lost creating new franchisee packs and promotions
  • No way to easily bolt-on marketing such as direct mail and leaflet distribution

We are here to take away all the hassles highlighted above!

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So, what do we provide?

We provide the print platform for your franchise business, with all your products pre-loaded and ready to order anywhere, anytime.

As both the franchisee and the franchisor, you retain consistency in everything printed by effectively centralising all orders from one place.

What's more, as an accredited Carbon-Balanced Printer with the World Land Trust (which Sir David Attenborough is the head patron of), we have an extensive eco-friendly, carbon balanced print range.

You can confidently let anyone in your team make print purchases, safe in the knowledge that the quality, price and service will be unwavering.

And with just a few clicks to order, it really is so easy. This is print management, made effortless. Finally.

Here's a breakdown of what you get:

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We provide each franchisee with a portal holding all their pre-set print products ready to order 24/7. Even better, if multiple people within a franchise need to process orders - we can provide that too!

If you have core products you would like to be ordered through the portal (not necessarily print-related), simply add those too. For instance, our massage franchise client adds oils and other consumables to purchase direct from their personal portals.

Every franchise has complete access to the Carbon-Balanced range. And when you opt to do your bit for our climate, we can send you monthly certificates showing how many kg’s of CO2 you have balanced (offset) and the m2 of threatened tropical habitat you have protected and restored.

Also, we can feature the World Land Trust carbon balanced print logo on all your franchisees print.

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At Head Office/Franchisor level, if you'd like to keep an eye on things - we've thought of that too! Our portal is built with a hierarchy facility to see (and manage) activity from each user. Think of it as the 'Master Portal' for the franchisor.

If you opt for our Partner Level, you can even create additional franchisee portals, add products yourself, edit existing products and choose to receive a margin on everything purchased by your franchisees.

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As part of multi-award-winning The Flow Group, we can provide you with a host of in-house complementary marketing and fulfilment services.

Create and update artwork with our talented graphic designers, and reach potential customers nationwide with leaflet distribution or our more targeted direct mail service.

Do you print FSDUs, MUs & POS? If so, our contract packing team can assemble them for you (plus so much more!). Or do you have a Shopify business? Then, we provide a complete pick & pack service.

Of course, to keep everything in one place, we can add your complementary services directly to your portal.

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No more bookkeeping nightmares! We provide automated invoices effortlessly linked with GoCardless for instant purchases and monthly direct debits. What's more, we can create individual accounts for every franchisee.

So, which package is most appropriate?

We provide four packages, each with a particular user in mind. Here's a mini-breakdown to help you decide which is most appropriate for your franchise:

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Standard (completely free) is ideal for individual users rather than multiple. However, suppose you didn't need a birds-eye view (Master Portal); each franchisee could simply have a separate portal.

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If you have less than ten franchisees, Plus (at £10 p/m) can give you many benefits of a Master Portal for just £10 per month. Not only that, all artwork and stationery print has 10% discount. Surely a no-brainer!

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Pro (at £25 p/m) is like Plus' big brother! With unlimited user accounts, this package can even cater for McDonald's! You also receive a 15% discount on all artwork and stationery print.

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Along with all Pro's features, Pro (£100-£150 p/m) is the one to choose if you want complete autonomy. You can create and manage print portals for your franchisees, edit and add your products to every franchisee's portal and access our catalogue at Partner (trade) prices.

Our Sales Consultants are here to help recommend the best package for you based on an initial chat to establish your needs. Also, you can take a look at our Pricing and Plans page, which breaks down the features of each service.

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How to Get Started

If a Print Portal sounds like a strong option for your business, why not contact us today? Our Sales Consultants can show how to get the most out of our portals and provide a bespoke demo.